360° INSIGHTS EN

What does 360° INSIGHTS do?

360° INSIGHTS connects you to your customers in a new way.

Can you imagine having conversations with many more of your customers in which they share with you their motivations, values, when something went wrong (or right!), email addresses, and photos you can use?

Can you imagine having really happy customers and increasing your profitability at the same time?

We can.

We built a new way to do it…

so you can too.

“We use this data to focus our marketing on EXACTLY what our customer base is interested in. We don’t have to spend time and money guessing anymore.”

Eric Cotton, Silver Crest Cellars

How does it work?

Program Pricing & Purchase:

Market Value: $308*

360° Insights Program:

You can use your surveys at all times while you are an INSIGHTS client.
Your responses are UNLIMITED. You will receive INSIGHTS, Email addresses, comments, and photos from all responses that provide them.
By changing the survey, you change the questions. By changing the questions it allows you to learn more & communicate again with your tribe.

All programs allow you to:

Leverage the system as a communication tool, a staff motivation tool, a marketing tool, and a customer relations tool.
Gain customer UNDERSTANDING that leads to actionable INSIGHTS.

Why choose 4, 6 or 12?

4, 6 or 12 is the number of new surveys with new survey questions. Ask more…learn more.
More new questions increases your depth of understanding and the number of times that you can interact with the same customers.

Terms of use:

Stop at any time.
Be refunded for any unused surveys. (Of course we will ask why! We want to improve too!)
Your results are yours and remain yours. We will NEVER share your results in a branded way. We will use parts of your results anonymously within our global service satisfaction index and as part of our LEARNING division.

Sample 360° Survey and Results:

Example Survey from Myrddin Winery

Sample Email of Individual Results

360° INSIGHTS: 4

89/mo. (annually)

4 unique surveys per year
New every 3 months
Unlimited responses
No contract
save 10% with annual payment
Implementation support

360° INSIGHTS: 6

109/mo. (annually)

6 unique surveys per year
New every 2 months
Unlimited responses
No contract
save 10% with annual payment
Implementation support

360° INSIGHTS:12

189/mo. (annually)*

12 unique surveys per year
New every month
Unlimited responses
No contract
save 10% with annual payment
Implementation support

Use your system to:

Top of Mind

Even if they don’t fill out your survey…they are thinking of you!

With great incentives, customers will also share & place you in the minds of others.

Customer INSIGHTS

Truly UNDERSTAND who your customers are and what they want from you.

Discover new opportunities.

Find competitive advantages by providing VALUE that others don’t.

Marketing Material

Collect new email addresses, quotes, photos, and other really fun stuff for your communications!

Word of Mouth delivered willingly to you.

Now how cool is that?

Customer Relations

Life is not always perfect. Give your guests a way to talk with you privately (as in, not on Facebook).

Learn, repair relationships and improve because you know.

New Ideas & Perspectives

Your customers have experienced amazing things and have tremendous ideas!

ASK and they will share with you!

Staff Motivation & Learning

Evaluate existing operations while you create learning opportunities, motivational programs, and incentives for your staff.

Managers need to distinguish information as interesting or actionable; interesting information in the form of anecdotal observations can help identify cursory opportunities or challenges, but the valuable information that will allow a manager to make sound, actionable decisions is best gleaned from quantifiable metrics.

Stephanie (Friedman) Wycoff, Chapter 11 Strategic Winery Tourism and Management