This is Theo. We met at a Christmas Market in 2019.
I saw him from across the way…you know the rest.
What I want to share with you is my customer experience. (Spoiler alert: please remember to make it easy for your customers to buy from you.) At the market, it was a cash only experience that went smoothly (I knew from experience to expect cash only). Fun & friendly interaction. Alles gut!
I bought Theo to send home as a Christmas present. But I fell in love with him and didn’t want to give him up. My solution…just buy another one!
No problem, I still have the bag I will just call and order. They were all really cute. This way I won’t have the agony of choosing… bonus!
But then, nothing… not one piece of information about the artist or a way to reach him. Not on the bag. Not in the bag. Not on Theo.
Theo cost 10€. I was prepared to buy 3 more and pay shipping…
What I find a shame is that the Artist will never know my experience or that he lost a sale that was 3x larger than my original purchase…
If he had grabbed my email address, I would have a chance to order as soon as he sends me something…
But he didn’t.
Here’s to a smooth and friendly customer journey!