A wholistic strategy to increase satisfaction, retention & revenue.
“Who should be the most valued customers to most craft wineries? Those customers that generate the most sales. Who are they? Wine club members.”
Wine Club Maintenance Tool
- After shipment “Did everything arrive OK & are you pleased?” inquiry
- Send 1-2 weeks after each wine club shipment
- Communicates care
- Develops member relationships
- Provides immediate knowledge of problems
- Innovate based upon your Voice of Customer
- Please note: Price is annual. Use the tool as many times as you ship per year. Plan is based upon your number of members.
Wine Club Review & Analysis
- Review of Wine Club Offer
- Member FEEDBACK
- Success Factor Index
- Member Loyalty Index
- Member Value Analysis
- Innovation: “I wish there were… “
- Website User Experience Review
Investigate by ASKING
Learn from existing RESOURCES
Analyse & INTEGRATE
Wine Club Market Study
Dec. 2019 Summary
We are convinced that by working together we will achieve more.
What would you think about the possibility to meet each month with industry leaders who are also developing wine club products? If you would like to do so please let us know. We are putting together a mastermind group of qualified industry professionals.